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Kentucky News
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KENTUCKY LOTTERY ADS
Kentucky Lottery to focus on college scholarships in new ad campaign this summer

Reported by: Associated Press
Reported: Sunday, May 4, 2014 9:01 AM EDT
COVINGTON, Ky.


The Kentucky Lottery plans a new advertising campaign this summer that focuses on how ticket purchases support college scholarships.

The move comes after the General assembly voted last month to remove a prohibition on mentioning scholarships in ads.

Kentucky Lottery spokesman Chip Polston told The Kentucky Enquirer that the ads will run statewide and will show how much good the game has done. He said that until now Kentucky was the only lottery state that wasn't allowed to advertise that proceeds fund scholarships.

Democratic state Rep. Arnold Simpson of Covington says he disagrees with the proposal because not all proceeds go to fund scholarships.

About $400 million will go toward scholarships over the next two years, but about $81 million will help a variety of other government functions.

Information from: The Kentucky Enquirer, http://www.nky.com










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